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UI template: HTML5 Mobile Banner


Preview

The ad format is a standard banner with a specified value of height and width.

This ad format may be subject to restrictions imposed by Google in cooperation with the Coalition for Better Ads on delivery of ads in Chrome. A list of ad experiences that should be avoided in the ad format according to Initial Better Ads Standards:
· autoplaying video ad with sound.

Supported platforms

Desktop Tablet Phone
Windows Mac iOS Android iOS Android
Chrome, Firefox, Edge, IE10+ Safari6+, Chrome, Firefox ver. 7.0+ ver. 4.4+ ver. 7.0+ ver. 4.4+

Known issues

Creative created with Adobe Edge technology can be non-clickable in a Safari Mobile browser.

Format requirements

Main panel

Standard dimensions, WxH, px: 300х250, 320×50, 480×75, 640×100, 800×125

Video

  • Video player container can be of any size within the expanded panel’s borders
  • File type: .mp4
  • Duration: 30 sec
  • Frame rate: 24 fps

Audio

User-initiated (off by default)

File size

max 300 KB

Download archive with the template:

Download

How to work with .zip archive (template)

  1. Unpack an archive with a creative template.
  2. For creative preview use the preview page or copy all files to a folder index – banners – banner – body and open a file index.html in a browser using localhost. For that, a web server has to be installed (e.g. IIS for Windows, Apache for Mac OS).

    3. Additionally, you can check the preview of the creative by copying the link to it and viewing it from your mobile device.

  3. Open the file body.html with the text editor and edit the code snippet inside tags <body> </body>.
Provide banner sizes, scripts, etc. within <body> </body> tags. Otherwise, the ad won’t show.
  1. Edit a file body.js.
  2. Save and archive all banner assets in .zip (you should archive the files, not the folder that contains the files).

Asset requirements

ZIP archive

A banner with all banner assets should be archived as a .zip file. Use a .zip file with a template.

HTML file

The HTML file must define all used sources (libraries, images, etc). A recommended file name is body.html.

API connection and usage

globalHTML5Api connects automatically, requested the following way:

Expand the globalHTML5Api code
globalHTML5Api.on('load', function(){
  /*
    YOUR CODE IS HERE
  */
});

globalHTML5Api objects and methods should be defined inside a called function. All used modules should be listed as function parameters. The format may use the Player module. A sample of globalHTML5Api.init usage for the Mobile Standard format looks the following way:

Expand the globalHTML5Api.init example code
globalHTML5Api.on('load', function(){
  globalHTML5Api.init({
   'resize': [
   {
     'name': 'state-1',
     'width': '300px',
     'height': '250px'
   }
   ]
  });
});

globalHTML5Api.init Parameters

Key Properties Type Description
resize – Array Array of objects
name (required) String Object name. Each object presents a particular container state (resizeState).
width (required) String|Number Banner container width
height (required) String|Number Banner container height

globalHTML5Api Methods

Method Arguments Type Description
click(URL) – – Method to call the clickthrough. Target URL may be set as a parameter or from the user interface. The URL set in the code has a higher priority than the URL set from the UI, which can lead to a conflict. Therefore, it is mandatory to use only one of the available methods.
URL (optional) String Target URL

Video

In case the creative contains video, see the  Video player module  page.

Images

Supported file types: .jpg, .png, .gif, .svg

Events tracking

  • View
  • Confirmed view
  • Click
Chrome will limit the resources a display ad can use before the user interacts with the ad by removing heavy creatives from the page. An ad is considered heavy if the user has not interacted with it (for example, has not tapped or clicked it) and it meets any of the following criteria:
– Uses the main thread for more than 60 seconds in total
– Uses the main thread for more than 15 seconds in any 30-second window
– Uses more than 4 megabytes of network bandwidth
For any questions regarding ad manuals please contact the support manager of your account.
Updated on April 09, 2024